- This themed Whopper, available from May 15 to June 21, featured a red-dyed bun with black sesame seeds, melted Swiss cheese, and the usual Whopper toppings, inspired by the "Spider-Man: Across the Spider-Verse" movie.
- Priced around $6.80, it was part of various daily deals for Royal Perks members. Burger King also offered a Spider-Verse Sundae and limited-time cups.
- The Spider-Verse Whopper generated buzz, with mixed reactions regarding its appearance and taste. It successfully drew attention, contributing to the promotion of the movie.
If you had the chance to swing into a Burger King these past couple of months ago your Spidey-sense must have started tingling from all the hype about a new Spider-Verse themed Whopper. Amidst the release of Sony’s next Spider-Man installment on June 2nd, Burger King gave Spider-Man: Across the Spider-Verse fans, an early sneak peek through a limited-time take on their classic Whopper.
Whopper’s cinematic makeover generated a lot of noise; some positive cheers, and a few silent boos. In this article, we will be breaking down everything you need to know about Burger King’s recent collaboration. We will also look at whether the promotional menu is still available for customers along with how well this marketing stunt managed to attract people. So let’s dive in!
Table of Contents
- What Was the Spider-Verse Whopper?
- How Much Was the Spider-Verse Whopper?
- Interactive Burger King Locations
- Is the Spider-Verse Whopper Still Available?
- Internet’s Reaction Over the Spider-Verse Whopper
- How Successful Was the Spider-Verse Whopper
What Was the Spider-Verse Whopper?
The Spider-Verse Whopper was essentially an average Whopper but with a unique red and black theme to make it appropriate to the movie. From May 15 to June 21, Spider-Man fans had the option to order a new version of Whooper that swapped out the normal bun for a red-dyed bun with black sesame seeds Spider-Verse bun resembling the suit of Miles Morales in the movie.
Although the bright red bun was no doubt the star of the show, the fast-food chain also replaced American cheese with melted Swiss to give it more of a spider web feeling. Apart from that, you had your traditional toppings like tomatoes, crisp lettuce, mayonnaise, ketchup, pickles, sliced onions, and the signature flame-grilled beef patty.
You also had the choice of customizing the Spider-Verse Whopper in as many different combinations as you want which was a direct nod to the Spider-Verse movie and its infinite number of universes.
Like the infinite number of universes that can be explored in the next installment of the award-winning Spider-Man franchise, Burger King fans can discover new and exciting ways to customize the ‘Spider-Verse’ menu items.Pat O’Toole
↪ The Spider-Verse Sundae and Limited-Time Cups
If a red burger wasn’t enough to turn you into a Spider-Man, BK also served a Spider-Verse Sundae which included soft-serve ice cream along with red and black chocolate popping candies toppings. To finish everything off, customers also got their hands on a limited-time Spider-Verse movie poster wrapped soft drink cup.
How Much Was the Spider-Verse Whopper?
The Spider-Verse Whopper was priced at around $6.80 with the option to pair the meal with either the Spider-Verse Sundae or some crispy fries and a drink in one of their limited-time cups for a complete Spider-Verse experience starting at over $8.
However, if you were a Burger King’s Royal Perks member, you also had a few special Spider-Verse inspired digital deals to look forward to on each day of the week such as:
- Mondays: “Spider-Verse” Whopper for $5
- Tuesdays: Webslinger Meal with a “Spider-Verse” Whopper, 4-piece Mozzarella Sticks, and a “Spider-Verse” Sundae for $10
- Wednesdays: BK’s “Spider-Verse” Meal with a “Spider-Verse” Whopper, small fries, and a small soft drink for $8
- Thursdays: Special meal with a Whopper Jr., 9-piece Chicken Fries, 4-piece Mozzarella Sticks, and a “Spider-Verse” Sundae for $8
- Fridays: Glitch Bundle with two “Spider-Verse” Whopper Sandwiches, two medium fries, two “Spider-Verse” Sundaes, and two medium soft drinks for $20.99. Includes a $5 off Fandango reward.
- Saturdays: Spider Society Bundle with two “Spider-Verse” Whopper sandwiches, two Original Chicken Sandwiches, two Medium Fries, and two 9-piece Chicken Fries for $30
- Sundays: Free “Spider-Verse” Whopper on delivery or pickup orders of $20 or more through the BK app
Interactive Burger King Locations
Apart from all the Spider-Verse themed food, Burger Kings went the extra mile and transformed several selected locations of the fast-food restaurant with a Spider-Man dining room and drive-thru decor makeover. Moreover, the movie-themed makeover also included Instagram-able areas where fans can immerse themselves in the action-packed Spider-Verse and pick fun Spidey-styled Burger King crowns.
Is the Spider-Verse Whopper Still Available?
Unfortunately, the Spider-Verse Whopper was only available for a limited time from May 15th to June 21st and Burger King is not currently selling them anymore. The fast-food chain collaborated with Spider-Man Across the Spider-Verse as a way to promote their movie through their food.
However, after the release of the movie BK kept the meals for almost 20 more days, and once the hype started to settle down Burger King naturally had to bring down the Spider-Verse themed menu.
Internet’s Reaction Over the Spider-Verse Whopper
One of the first things people pointed out was the color division of the Whopper. This is because the original costume of Miles Morales in the movie features a completely black outfit along with a few marks of red. However, there’s a likely reason why Burger King went the other way around.
Burger King has stepped into the territory of dyed buns before and for a few of them, things didn’t work out that well. Previously, the Whopper has been through many hues including a black Halloween Whopper, a white Ghost Whopper, an orange Ghost Pepper Whopper, and a green Nightmare Whopper.
Among these colors, the black Halloween Whopper was the first time BK featured a full black bun and it caused the green poop trend which freaked a few people out. The Burger chain didn’t want to repeat this experience and decided to switch up the color theme a little for the Spider-Verse whopper and achieved the red bun color with the inclusion of beets.
↪ The Taste vs The Looks
Everything has two sides to it and the Spider-Verse Whopper also experienced the same. In terms of the overall taste, there wasn’t a major change except for the addition of black sesame seeds which were similar in taste to the traditional sesame seeds used in Burger King’s whopper. Apart from that, you just had a normal Whopper in your hands.
However, there was a division over what the internet thought about the looks of the Spider-Verse whopper. Some people were quite surprised to see a full bright bun take over the BK universe but for some the promotional tactic didn’t seem like much and they wanted something bigger.
How Successful Was the Spider-Verse Whopper
The Spider-Verse Whopper got a lot of people talking, including popular YouTubers like Kai Cenat, Fanum, Tommy Winkler, and more, who shared their thoughts and added to the hype. Additionally, some folks also took to X (or Twitter) to express their disappointed feelings over the Whopper not potentially turning them into Spider-Man.
All of this collectively added to the Spider-Verse hype which is what the company intended to do in the first place. Whether the reviews were positive or negative, people took the time to try out the Spider-Verse Whopper for themselves. According to Jeffery Godsick — executive vice president of brand strategy and global partnerships;
Burger King is an iconic and global brand, making them the perfect partner for our Spider-Verse film. Their passion for great creative has led them to come up with fun and imaginative activations that will allow fans to be able to swing into select local Burger King restaurants and immerse themselves in the ‘Spider-Verse,’”Jeffery Godsick
Overall, the Spider-Verse and Burger King collaboration had a pretty good run, and while the burger tasted like an average whopper the bright red and black theme made it a fun little experience to try out.
Yes, Burger King did have a red burger before. The company introduced the red Angriest Whopper back in 2016, which, apart from being red, was also promoted as a “spicy burger with hot sauce baked into it.”
The Spider-Verse Whopper was perfectly safe and didn’t inflict any harmful side effects on the people who had it.
Since its premiere on June 2, 2023, Spider-Man: Across the Spider-Verse has earned $381 million at the domestic box office and amassed a total of $690 million worldwide.