Create Short Product Videos for Windows Software Roundups Fast

Still using screenshots to explain what a Windows app “actually” does? – A short product video can do it a lot better! 

You need to know that with video, 30–90 seconds is all it takes to bring a product video to the page. 

Instead of making your readers wonder, “What can this tool do?”, you can show the real deal on screen with its interface, functionalities, and output. Sounds useful, right?

There’s just one problem:

You can film, edit, and then finalize a series of small product videos for a software compilation, but doing that each time can take a full day or so. Luckily, with a simple workflow and AI tools, you can create short, clean product videos without turning it into a whole-day project.

Three Easy Ways to Create Software Videos

So, what works best when you’ve got a whole lot of video clips to work with? There are three ways!

  1. Manually record for maximum editing and post-production flexibility. 
  2. Use a screen recording app to make your video-creation process smoother.
  3. AI video-generators will reduce the editing burden.
MethodTime per clipSkill levelBest for
Manual recordingSlowMedium–highDetailed app demos
Screen-capture appsModerateMediumSimple walkthroughs
AI video toolsFastLowQuick, consistent roundups

In short: use manual recording when you need detailed, real-time demos; screen-capture apps for straightforward walkthroughs; and AI video tools when you need lots of short, consistent clips quickly.

What Makes a Good Software Roundup Video?

Users want to see exactly how a Windows product functions rather than what it looks like on the screen. 

A brief product video can do that!!!

Screenshots show what an app looks like; Videos show what it does

Screenshots have a place in the market … they show you what an app looks like. However, they don’t show you what an app does. 

You can create a brief video of the app working, opening it up, using a particular feature, or delivering the result. They will give your roundup much more of a human touch than just copied-and-pasted software descriptions.

20–30 second clips can do that!

In a world where users see short videos everywhere these days, a wall of screenshots can look…dull.

A short 20-30 second clip will do a lot more to draw readers’ attention and give them a feel for the software at a rapid pace. If you share the roundup on social platforms too, those videos can give people a reason to stop scrolling.

Got 15 Apps to Cover? Here’s the Easier Way

Here’s where things get annoying!

It’s not all that difficult to create one product video, but what if you need to do it for 10, 15 or even 20 apps? 

You have to hit record on each app, cut the footage, overlay some text, and ensure consistency across all clips – your “quick roundup” turns into an all-day editing task if you’re not streamlining your workflow.

Prerequisites

To start off, get one or two clear screenshots of each of Windows’s apps. 

The front of your UI, or a particularly worth-noting feature, should suffice most of the time.

Turn Screenshots into Short Videos

If you don’t want to record the video of each app manually, then perhaps try an AI viral video generator

Upload the screenshot and type in description. Designkit can make different types of video variations from one image in less than a minute. This time-saving trick will come in very handy if your list of apps is quite long.

Product Video Prompt

Product type: Slack for Windows

Audience: Remote teams, office workers, and businesses that use Slack for daily communication

Key selling points: Channels, direct messages, file sharing, notifications, and easy team collaboration.

Batch-Produce All Clips in One Sitting

Once all your pictures and style are in place, you should create every single one of your recordings at the same time. Play them once, do any adjustments that you may want, and export all videos at the same time. 

What Chanes this Method from the Traditional Workflow?

Remember the process of compiling a software roundup?

Open all the applications, start the screen recording, and cross your fingers that your recorded sequence is somewhat usable. For one or two apps, sure, it makes sense. 

But have you got a rather lengthy list of programs?

Things get messy fast. You end up spending more time making the videos than actually researching and writing the roundup.

Usually, writers begin with free tools like OBS, Camtasia or Clipchamp; all can also do screen recordings… 

Well, that all sounds so easy! Right? Open the app, have things captured in action, and edit a little clip… 

And by “a little clip,” it also means handling your recordings, several versions and edits, adding subtitles, and exporting. Multiply that by 10 or 15 apps, and it becomes a lot of work.

Your logical thought?

“I’ll just hire an editor!”

That seems simple enough, but can it really help when you want a roundup ready-to-go in a few days? 

You still must send over the clips, tell your editor what needs to happen in each clip, get the first draft sent over, make requests, and wait to do it all again, if there’s an issue! 

[Bonus] Want a More Consistent Promo Style? Recreate an Existing Video

Want the clips to feel like they belong together? Try AI video ad recreation

Upload a reference video and your app images, and Designkit can recreate the general pacing, movement, hooks, and transitions. It saves you from manually building the same style over and over.

Example Prompt

Video Recreation. Product Name: Slack for Windows. Market: Global (English-language content). Video Model: A young professional working at a modern desk, casually using Slack on a Windows laptop while switching between team chats and channels. Key Selling Points: Organized team channels, quick direct messages, easy file sharing, and simple collaboration from one Windows app.

Conclusion 

Thinking of making videos for your roundup? It isn’t going to be a nightmare for you anymore! 

Designkit allows you to transform your app screenshots into the smallest videos without spending time recording them with a webcam and with endless video editing sessions. Choose the style, create some of the videos, ensure consistency in the entire roundup, and yes! Your first few videos are ready with half the effort!

ABOUT THE AUTHOR

Kevin Arrows


Kevin Arrows is a highly experienced and knowledgeable technology specialist with over a decade of industry experience. He holds a Microsoft Certified Technology Specialist (MCTS) certification and has a deep passion for staying up-to-date on the latest tech developments. Kevin has written extensively on a wide range of tech-related topics, showcasing his expertise and knowledge in areas such as software development, cybersecurity, and cloud computing. His contributions to the tech field have been widely recognized and respected by his peers, and he is highly regarded for his ability to explain complex technical concepts in a clear and concise manner.