Samsung’s $2,000 Competitor to Vision Pro Enters Mass Production, Targets Late 2024 Launch

The Vision Pro has received mixed reviews since its launch, with some users returning their devices in large numbers while others are thoroughly enjoying the next generation of spatial computing. Interestingly enough, despite its $3,500 price tag, Apple has managed to sell over 200,000 units, which has, in turn, had some competitors worried (no shade intended, Zuck…).

Samsung Had to Reconsider the Headset Hardware After the Release of Apple’s Vision Pro

Samsung has been planning on launching its own version of an XR headset for quite some time now, but the release of Apple’s Vision Pro inadvertently postponed its launch, since the original hardware specifications were considered inferior to the Vision Pro.

The design and hardware have undergone significant changes, and now appear to be well-suited for the target market. Reports indicate that the headset will be priced somewhere between $500 (Meta Quest 3) and $3,500 (Apple Vision Pro), potentially settling around $2,000, which would directly compete with Meta’s Quest Pro series.

Apple Vision ProMeta Quest 3Meta Quest ProSamsung’s Rumored XR Headset
TypeMixed Reality (MR)Virtual Reality (VR)VRVR/AR
Release DateFebuary 2024October 2023October 2022Late 2024 (rumored)
MSRP$3,499$499$1,499$2,000 (rumored)
Display Resolution (per eye)3,386 PPI1218 PPI1059 PPI4.3K or 3.7K
Refresh Rate120 Hz90 Hz90 Hz90 Hz and 120 Hz
ChipsetM2 & R1Snapdragon XR2 Gen 2Snapdragon XR2+Snapdragon XR2+ Gen 2
Eye TrackingYesNoYesYes
Facial TrackingYesNoYesYes
Samsung’s (rumored) XR Headset vs. the Competition

Due to the hardware re-evaluation, Samsung not only increased the raw processing power but also addressed the visual aspects of the headset. Initially, it offered a lower-resolution 2,000 PPI single-eye display compared to Apple’s 3,386 PPI display, and it also lacked behind in the chipset department, using the older, less powerful Exynos 2200 compared to Apple’s dual-chip M2 and R1 combination.

The revised specifications include Qualcomm’s recently released Snapdragon XR2+ Gen 2 chipset, paired with displays offering a 90Hz refresh rate at 4.3K resolution and 120Hz at 3.7K resolution. This chipset is the direct successor to the XR2 Gen 2 found in the Meta Quest 3. Since we don’t have complete performance numbers at this point, we can’t directly compare the XR2+ Gen 2 with the M2.

Samsung’s XR headset has now entered mass production and targets a release around the last quarter of this year. The company forecasts selling around 300,000 units in 2024. The release of the Vision Pro has undoubtedly raised a lot of eyebrows, with multiple companies now vying to push for a place within this rapidly emerging green field market.

This is all we know for now, but rest assured that we will keep you updated as new information becomes available.


Muhammad Qasim

Qasim's deep love for technology and gaming drives him to not only stay up-to-date on the latest developments but also to share his informed perspectives with others through his writing. Whether through this or other endeavors, he is committed to sharing his expertise and making a meaningful contribution to the world of tech and gaming.