Is Mercari Legit? How to Find Sellers & Avoid Scams
Mercari is gaining significant popularity as a major e-commerce platform, and many people are curious about whether it is truly trustworthy. Originally launched in Japan, Mercari offers a wide variety of products at attractive prices and is now available globally.

This guide will help you understand if Mercari is a legitimate platform, highlight its key safety features, and share feedback from actual buyers. Whether you’re considering buying or selling, this article will help you navigate Mercari with confidence.
Mercari is an online marketplace where anyone can buy and sell a variety of items—from electronics and clothes to home goods and beauty products.
Mercari is designed to be simple and easy to use. It helps people clear out things they no longer need and find great deals on items from other users. Sellers can quickly list items by uploading photos, writing short descriptions, and setting their own prices, all through the Mercari app.
Is Mercari legit?

Mercari is a genuine and trusted e-commerce platform with a solid track record in online marketplaces. Established in Japan in 2013, Mercari earned early praise for its easy-to-use interface and smooth buying and selling process.
The platform expanded to the United States in 2014 and the United Kingdom in 2016, making it available to users around the world.
Mercari enables users to buy and sell a broad selection of goods, including electronics, clothing, home essentials, and beauty items. Buyers can browse multiple listings, chat with sellers, and make secure purchases—all within the app.
This global presence has helped Mercari form a large and diverse user community. Its fresh take on online shopping and selling has earned it several industry awards.
Recognized as a top tech company in Japan, Mercari has received accolades for its strong growth and user-friendly features. With millions of active users and a growing share of the e-commerce market, the platform remains a top choice for many people worldwide.
↪ User ratings and general perception

Mercari receives strong ratings and good reviews from its users. The platform boasts high scores on both the Apple App Store and Google Play Store, showing that most users appreciate how it works and the support provided.
Mercari’s built-in rating and review system helps build trust between buyers and sellers. Users often mention the simple listing process, safe payments, and helpful customer service as positive features.
Overall, Mercari is considered a safe, dependable, and easy-to-use option for buying and selling online. Its focus on identity checks, secure transactions, and transparent ratings makes it a trustworthy place to shop.
Why is Mercari so Cheap?

Mercari is known for offering surprisingly low prices. This is mostly because of the way the platform is set up. Sellers can list their items for free, and Mercari only takes a 10% fee when something actually sells. This helps keep costs down for sellers, so they can offer lower prices to buyers.
Since there are no charges for listing items, sellers can afford to price their products more competitively. The only fee is collected after a successful sale, which means sellers pay nothing upfront and can focus on making a sale.
↪ Reasons for lower prices
- User-set prices: Sellers independently set their own prices and often lower them to attract buyers.
- Secondhand items: Most items on Mercari are pre-owned, so they’re generally more affordable than new products.
- Bargaining: Buyers can make offers or negotiate with sellers, which can lead to even better deals.
How do you know if a Seller is Legit on Mercari?
Making sure a seller is trustworthy is important when shopping on Mercari. Here are some practical tips to help you find reliable sellers:
1. Check Ratings and Reviews

The first thing to do is look at the seller’s ratings and reviews from previous buyers. Mercari lets buyers rate and write reviews after each transaction. A seller with high ratings and plenty of positive feedback is likely to be reliable. Be careful with sellers who have low ratings or several negative comments.
2. Look For Verification Badges

Mercari gives verification badges to sellers who have confirmed their identity with a valid ID, phone number, and email address. You’ll see this badge on the seller’s profile, which means they’ve taken steps to prove who they are.
3. Utilize Mercari Authenticate

If you’re interested in high-value items, such as luxury goods, Mercari offers the Mercari Authenticate service. This feature uses third-party experts to confirm that items are genuine.
Listings that go through this authentication process are marked with a special diamond badge, giving buyers extra confidence that what they’re buying is authentic. Always look for this badge when buying expensive or well-known branded items.
What are Shoppers Saying in Mercari Reviews?
Mercari receives a mix of positive and negative reviews, giving a wide view of how people experience the platform.
↪ Positive experiences

Many people praise Mercari for its simple, easy-to-use interface and low prices. Users find it straightforward to list and purchase items. The platform is also highlighted for its wide range of products, many of which are more affordable than those found on other online marketplaces.
Shoppers enjoy being able to buy and sell pre-owned goods, which supports a more eco-friendly shopping habit. The app’s high ratings on the App Store and Google Play show that most users are satisfied with their experiences.
↪ Negative experiences

On the downside, some users share concerns about customer service and counterfeit items. Common complaints include delays or disappointing responses from Mercari’s support team, which can be frustrating during problems with transactions. Issues with counterfeit items are also reported.
Some buyers have received products that were either not as described or fake, leading to disappointment. Reviews on sites such as the Better Business Bureau and Trustpilot mention these issues, which can affect the platform’s overall rating.