Who is Dynata, Why Are They Calling & How to Stop Them?
Have you received a call from Dynata Research and felt confused? If so, you’re certainly not alone. These calls often raise concerns, with many assuming they are sales pitches or even spam. However, rest assured, Dynata is a legitimate company.
This article will address all your queries regarding Dynata. We’ll clarify the reasons they call, how to recognize their representatives, and how to stop these calls if necessary. With this information, you’ll be better equipped for future interactions.
Let’s delve deeper into understanding Dynata Research.
What is Dynata, and how does it work?

Dynata is a leading provider of first-party data and is a global enterprise that was originally launched as e-Rewards back in 1999. Over the past two decades, it has undergone numerous mergers and acquisitions, finally rebranding to Dynata in 2019 after its latest restructuring.
Primarily, Dynata operates as a research company with the core objective of helping brands and businesses understand consumer behavior. It aids these companies in reshaping their business strategies based on insights gathered from the data.
To accomplish this, Dynata conducts surveys to gather public opinions about different products and services. The data collected is then sold to their clients, offering them a comprehensive understanding of the market landscape.
Is Dynata a Legitimate Company?

In an era where online scams are rampant, questioning the legitimacy of Dynata is understandable. However, rest assured, Dynata is indeed a legitimate organization. Even though it has undergone several name changes, the company operates in the United States as a registered firm with headquarters in Connecticut. They reach more than 70 million consumers each year.
Remember that Dynata is a market research firm whose purpose is not to sell you products or services. Notably, Dynata will never ask for your financial or banking details. If someone claiming to be from Dynata requests your bank or credit card information, it is likely a scam. In such cases, it’s best to end the call immediately.
Why is Dynata calling me?
Dynata’s calls have become a common occurrence, especially given its status as one of the leading customer survey firms in the USA. Chances are, you’ve received a call from them at least once.
The purpose of their calls is straightforward: they aim to gain insights into your buying habits and preferences regarding certain products. They are interested in knowing your preferences, whether you have favorite brands and your loyalty to these brands.

Dynata contacts thousands of individuals in the same region to understand their purchasing preferences. They use cluster and stratified sampling methods to target specific demographics. This information is valuable to Dynata’s clients as it helps them understand their customers’ needs.
Consequently, this enables them to develop better products and services tailored to customer demands. Moreover, it aids Dynata in designing effective marketing strategies to attract more customers.
So, when you receive a call from Dynata, expect to be asked a series of questions. They are not attempting to sell you any product or service, nor will they pressure you to join any dubious programs.
How did Dynata get my number?
Like most market research companies, Dynata could have obtained your contact details through several avenues. Here are a few possibilities:
- Surveys or online forms: Perhaps you filled out an online form or participated in a survey that requested your contact details.
- Public records: Dynata might have purchased your contact details from companies that gather and sell public records.
- Affiliated companies: Your information might have been shared by another company or a research firm with which you’ve interacted.
- Online data collection: They could have used data scraping tools to collect your contact details from public social media profiles, forums, or other online resources.
- Panel providers: Dynata might have purchased your contact details from panel providers maintaining a pre-enrolled participant roster.
It is important to know that Dynata adheres to industry-standard data protection protocols. They strictly follow the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and the guidelines set by the Market Research Society’s code of conduct.
How to Stop Receiving Calls from Dynata?

Despite Dynata’s non-sales-oriented objective, their calls might still become inconvenient. If you prefer not to be contacted by Dynata, here are three methods you can consider:
1. Register for National do not Call lists

The National Do Not Call Registry is a nationwide directory managed by the U.S. government. It consists of phone numbers belonging to individuals and households who have requested not to be contacted by telemarketers. According to federal law, certain callers are obligated to respect this request.
Adding your number to the Do Not Call List is simple and free. You can do this in two ways:
- Visit the website DoNotCall.gov.
- Alternatively, call 1-888-382-1222 (TTY: 1-866-290-4236) from the phone number you want to register.
After registering your number on DoNotCall.gov, you will receive an email containing a link. Click on this link within 72 hours to complete your registration.
2. Opt out of Dynata’s calling list
If Dynata’s calls are a nuisance or you’re uninterested in their surveys, you can opt out of their research. Reach out to them and express your desire not to be contacted.
North American residents can call 1-833-757-1746, while individuals outside North America can dial 1-801-341-0764. Once your contact details are added to their “do not contact” list, Dynata assures you will not receive further calls.
If you continue to receive calls despite opting out, contact them again and request confirmation that your number has been added to their list. If not, ask them to add it again.
3. Block calls directly on your phone

If unwanted calls persist, another option is to block the specific number on your Android or iOS device. Utilizing your smartphone’s built-in features to block specific numbers helps effectively avoid these calls.
To block a number on an Android phone, open the Phone app, navigate to Call history, and select the number to block. If you’re an iPhone user, tap Recents from the Phone app, then tap the Info button next to the contact or number you want to block. Scroll down and tap Block this Caller.