Sony to Slash Price of its Next-Gen Console in Response to Series X Price Announcement?

Microsoft finally broke its silence and announced the price, launch date, and pre-order details of the Xbox Series X console. The most powerful console of the generation will be available at $499 starting November 10. The pre-orders, however, are starting on September 22. Now the ball is in Sony’s court, and like the last generation, Sony may try to pull off a price advantage. Sony has announced the invite-only pre-orders, but the company is yet to announce the price and availability of the PS5 consoles.

A source from Gamereacter confirmed that the ‘less powerful’ PlayStation 5 was considerably more expensive. One can infer many things from such a statement. For starters, Sony could have been targeting a $500 price point for its equally capable disc-less version while the PlayStation 5 would cost an additional 50 to 100 dollars. Earlier reports do seem in line with the price above $500 for the PlayStation 5 console. Secondly, it also means that Sony may try to undercut Microsoft again, owing to its ‘second-mover advantage.’

The critical competitor for Sony here is arguably the Series S console, which can be regarded as the cheaper doorway to the next generation. The cheaper console will go on sale at $299, and Sony would have to find a way to price the disc-less PlayStation 5 in order to gain a competitive advantage.

Lastly, later reports from Sony suggest that it may slash prices of the PlayStation 5 consoles. The new prices will come in line with the competition, i.e., the standard PS5 may cost $499 while the Disc-less version may cost $399. Sony may also try to undercut Microsoft as well. Since both Sony and Microsoft sell these consoles at a loss, perhaps Sony would try to minimize the loss by volume rather than the price.


Mohsin Naeem

Mohsin is a budding writer who has a thing for PC hardware and gaming. He has been building computers according to the need of his clients and is well versed in the area. He is an economics major and the analytical skills he learned from his academics adds to his writing and gives him a unique way to observe the tech industry.
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