Warner Bros. Interactive Entertainment, the successful video games, and online digital interactive entertainment product development company might change owners soon. It appears multiple companies could start an intense bidding war. The AT&T-owned division includes multiple studios like Rocksteady, NetherRealm, Monolith, and others. From these studios have emerged some of the classic gaming properties such as Mortal Kombat, Batman, Game of Thrones, Harry Potter, and many more.
Multiple popular video game development companies, including Activision Blizzard, Electronic Arts, and Take-Two Interactive, are reportedly eyeing the Warner Bros. Interactive Entertainment games division. It appears Microsoft too is eager to get its hands on the many lucrative intellectual properties and creative content that the games division has produced and owned over the years.
Why Is Microsoft Interested In Acquiring The Gaming Division Of Warner Bros.?
It is important to note that a report from last month claimed AT&T was looking to sell WB Games, and Activision, EA as well as Take-Two all expressed strong interest in striking a deal. At this stage, Microsoft appears to be another interested party. It is important to note that all the other parties are majorly game development companies.
— Thomas Wolf (@TW1920) July 6, 2020
Meanwhile, Microsoft is not only a major game reseller and distributor, but it is also a direct manufacturer and seller of the highly popular Xbox high-end gaming console. Moreover, Microsoft is readying the Xbox Series X, and possibly the Xbox Series S gaming consoles for commercial launch later this year. Owing Warner Bros. Interactive Entertainment games division would grant ownership to not just studios like Rocksteady and NetherRealm but also gaming rights to series like Mortal Kombat, Harry Potter, Batman, Suicide Squad, LEGO, The Lord of the Rings, Game of Thrones, and many more premium AAA gaming titles as well as creative content.
Microsoft muestra interés por adquirir Warner Bros Interactive https://t.co/vVQYIUf0hm
— SomosXbox Latam (@SomosXbox_Mx) July 6, 2020
In the recent past, Microsoft has acquired several new game development studios. Some of the notable acquisitions in the past two years alone include Double Fine Productions, Obsidian Entertainment, Playground Games, Ninja Theory, and others. Simply put, Microsoft is aggressively growing Xbox Game Studios. Hence, the company showing interest in Warner Bros. Interactive Entertainment could further propel the bidding war.
How Much Warner Bros. Interactive Entertainment Games Division Will Cost To Acquiring Company?
It is important to note that none of the parties reportedly involved or interested, have offered any information, and that is not likely to change. Hence the information is conjecture drawn from earlier reports. In other words, nothing here is official, everything is subject to change, and as the report notes, a deal isn’t imminent.
That said, rumors indicate the deal could cost anywhere from 2 to 4 billion USD. If Microsoft does end up buying Warner Bros. Interactive Entertainment, it could end up spending close to $4 Billion. If the reports turn out accurate, this would be Microsoft Xbox Studios’ most expensive acquisition, leaving even the acquisition of Mojang and Minecraft behind.
Microsoft estaria interessada na compra da Warner Bros. Interactive Entertainment https://t.co/aNERFbJGG0
— Xbox Power (@XboxPowerBrasil) July 6, 2020
Apparently, Warner Bros. parent company, AT&T, is interested in offloading Warner Bros. Interactive Entertainment to help reduce its $154 billion of debt. The company has reportedly sought help from investment bank LionTree to scout for interested parties.
Irrespective of which company ends up acquiring Warner Bros. Interactive Entertainment games division, it would mean a significant shift for the gaming industry and the loss of a major publisher. Some analysts point out that apart from Lego, Harry Porter, and DC rights, WBIE (WB Games) owns all the former Midway Games Intellectual Properties (IP), which include Mortal Kombat, Gauntlet, Rampage, Spy Hunter, NFL Blitz, Defender, Joust, and many more. Fueled by the ongoing health crisis, the online video gaming industry has seen an unprecedented surge and that could also affect the price tag on WB Games.