Activision Blizzard’s well-known purchase by Microsoft has been troubled by issues both during and before the transaction since Microsoft lost out on the deal twice. Following the agreement, the government began looking into any disparity.
By addressing concerns about competition in the regions where the business operates, Microsoft defends its offer to purchase Activision Blizzard in a letter to the New Zealand Commerce Commission.
The software company claims that nothing special about the video games created and distributed by Activision Blizzard makes them a “must have” for competing PC and console video game distributors. Furthermore, Microsoft, has shown that it is not removing content from other platforms by repeatedly stating that it would keep Call of Duty and other well-known Activision Blizzard games available on PlayStation for the duration of any current agreements and beyond. The business intends to promote Nintendo’s platform similarly.
Microsoft went into great detail about the significance of cloud services, commerce, and online display advertising in this transaction. They don’t think the merger will create issues with those markets’ competitiveness.
In conclusion, this letter may be a method for Microsoft to proceed and complete the much-anticipated acquisition as it is a hindrance to the development of both parties.