In today’s day and age, we have a bunch of apps people simply cannot live without. Facebook, Whatsapp, Instagram, and Snapchat are among the couple that are quite important. While each serves its own purpose, the major goal is to make a social presence so strong that the user may not care about his/her physical presence. Perhaps that is the major case but it does not stop developers from going around the status quo. Take Instagram, for instance. Snapchat has been known for its temporary photo sharing and stories. Instagram, a photo sharing platform, derived from Pinterest, does just that. One can share photos, send personal, temporary photos and for 2 years now, even put up stories. But, it doesn’t stop there.
Back in 2017, Instagram introduced its messaging app, Direct. While the main purpose was to be different from Instagram, it was quite synonymous to Snapchat. Ever since then, developers at Instagram have added the features which made up Direct. Perhaps that is why Instagram, or Facebook, is shutting it down permanently.
The news was reported on Twitter by Matt Navarra. He posted a screenshot of the App which displayed the message:
In the coming month, we’ll no longer be supporting the Direct app. Your conversations will automatically move over to Instagram, so you don’t need to do anything.
The actual tweet can be seen here.
While the App wasn’t released globally, it did boast a couple of good features. These features were later on incorporated in the Instagram flagship app itself. According to TechCrunch, Instagram plans on developing the App further. Perhaps they aim to develop and improve their Instagram app, the messaging side, with it. After all, they do have a lot of R&D done with Direct. The report says that the company might even add a couple of new interacting features in chat. These may include sharing and viewing videos together and even a web companion app. Along with that, we can expect existing Instagram features, such as Boomerang and filters, to be paired along with it.