Popular toy gun maker Nerf is expanding its arsenal with weaponry from the Halo video game franchise. A new partnership between parent company Hasbro and Halo developer 343 Industries means that avid fans of the series will soon be able to wield a real-life Needler.
“Halo consumer products licensees and categories have expanded significantly since the launch of Halo 5: Guardians in 2015,” says 343’s John Friend. “Halo has grown to become one of the leading sci-fi transmedia and entertainment franchises through the release of our many books, comics, apparel, and so much more. Hasbro is the perfect partner to bring the heroism of the Master Chief to fans of all ages and expand the Halo Universe to a new generation.”
Announced today, the partnership will commence with Nerf releasing three Halo-themed blasters before the end of 2020.
- NERF Halo MA40 Blaster
- NERF Halo SPNKr MicroShot
- NERF Halo NEEDLER MicroShot
The Needler is arguably one of the most iconic Halo weapons, so it will be quite interesting as a physical item. All of these blasters are expected to launch on October 1st, 2020. The Needler and SPNKr will be priced at $10, with the MA40 Blaster costing $50 as it’s coupled with an in-game code to unlock a matching weapon skin in Halo Infinite.
“NERF and Halo are both heritage brands that kids have grown up with and loved for decades, and we’ve found a strong overlap within our consumers,” states Hasbro’s Adam Kleinman. “We are constantly looking into ways to bring more innovation and excitement to the NERF brand, and saw an incredible opportunity to collaborate with 343 Industries as they reinvent Halo for the next generation.”
In the future, Nerf will continue to expand its range of Halo-themed foam blasters. The new weaponry will be available across the United States and United Kingdom in October, with more retailers coming the following year. In addition, Nerf will continue producing more blasters and accessories related to Halo.