The greatest market share among mobile platforms as of this writing belongs to Android, which completely outpaces its rival iOS, which has a share of 17.67%. The most recent events indicate that Android, which now has over 97% of the market share in one of its major markets, is on the verge of suffering severe loss. Due to an antitrust ruling that will alter how Google promotes the platform, Android is presently experiencing significant difficulties in India, where growth may even cease.
The Competition Commission of India (CCI) penalized Google $161 million in October 2022. Google was fined for abusing its dominating market position in India and requested to modify the rules it demands smartphone manufacturers follow when it comes to pre-installed software or operating systems.
Google claims that altering its long-standing business model would be the consequence of caving up to CCI’s demands. The search engine giant will need to adjust the current agreements with more than 1,100 device makers and more than 1,000 app developers, as well as create new licensing agreements and make changes to the current contracts.
Tremendous advancement in growth of an ecosystem of device manufacturers, app developers and users is at the verge of coming to a halt because of the remedial directions
Google will be required to make far-reaching changes to the Android mobile platform which has been in place for the last 14-15 years.
-Google via Reuters
Google licenses its Android operating system to smartphone manufacturers, but detractors claim that it imposes anti-competitive limitations including the need to pre-install Google’s applications. These agreements, according to the corporation, assist to keep Android free. The CCI ordered Google to stop preventing Android phone users in India from uninstalling its applications in October; at the moment, pre-installed apps like Google Maps and YouTube cannot be removed from Android phones.
The corporation will have to make adjustments to the mobile platform; these processes have been in place for about 15 years, so if this passes, Google and Android in general will run into difficulty. Google has urged the Supreme Court to postpone the latest ruling, albeit it hasn’t commented on the matter.