Fallout 76 Retailers Are Desperately Trying to Sell Copies by Bundling it With Hard Drives

Bethesda’s Fallout 76 saw one of the worst video game launches of all time. Launched nearly three months ago, the game was quickly branded a buggy and broken mess. As a result of the negative feedback, retailers were having a hard time selling the game at full price. Days after its release, Bethesda dropped Fallout 76 price to $35. While the move somewhat improved the bad sales numbers, most Fallout fans still refused to purchase the game. With the game reaching the end of its journey, retailers across the world are desperately trying to sell Fallout 76 copies.

Fallout 76

As shared by DualShockers, multiple Reddit users have claimed seeing retailers trying all sorts of strategies in an effort to sell Fallout 76. According to a Reddit post, German electronics store Media Markt is bundling Fallout 76 with storage expansion drives for the PlayStation 4.

The Seagate 2TB Game Drive for the PS4 costs $90 on Newegg. However, Media Markt’s bundle is priced at 79€, roughly $89. To explain, the German retailer is essentially paying its customers to grab Fallout 76.

In addition to hard drives, stores are giving Fallout 76 for free with every Xbox One and PlayStation 4 purchase. In fact, customers purchasing the DualShock 4, Xbox One controllers, and even some third-party controllers are being ‘rewarded’ with a free copy of Fallout 76. According to a Redditor who claims to be a Saturn employee, the free game is forced upon the customer, who, funnily enough, doesn’t have a say in the matter.

While Fallout 76 has been disastrous for many game stores, some stores’ deals with ZeniMax involve partial refunds. Although it varies from deal to deal, ZeniMax pays a specific amount of money to partner stores for selling every attached Fallout 76 copy. Needless to say, Fallout 76’s poor launch and horrible reviews were a major hit to Bethesda.